8 November 2016
Montrose Travel Wins Magellan Gold Award
Montrose Travel, a division of CTM (ASX:CTD), a $4 Billion global travel powerhouse and nationally recognized Top 12 Travel Management Company, has been recognized for ‘Travel Agent Innovation’ by Travel Weekly’s annual Magellan Awards. This marks the seventh consecutive year that the company has been honored by Travel Weekly.
The Magellan Awards, a premier accolade within the travel industry, are judged against industry standards for design, marketing and product features among other areas. Magellan entries that score between 90 and 100 receive the Gold Award, considered the highest honor in the travel industry.
This year’s Gold Award for Travel Agent Innovation was won for Montrose Travel’s efforts with the new, groundbreaking loyalty platform, Navigator. Built as a turnkey solution, Navigator enables intuitive, easy to use consumer experiences for a wide variety of loyalty travel programs. The platform allows flexibility for financial institutions, credit unions, organizations and/or affinity groups to extend their brand philosophy in a way that engenders true loyalty through various pricing models, creative customer segmentation, payment options, and custom branding features with the option to utilize points, cash or any combination of both.
Additionally, Navigator offers an unrivaled array of travel products including Air, Car, Hotel, Cruises, Vacations, Experiences, Exclusive Discounts, Custom Trips and more. Innovations such as the “Explorer Map” tool offer features like easy flight search, real-time travel alerts, flight statistics and weather forecasting ensure customers are well informed and able to make changes throughout their entire travel experience. Additionally, relevant content is consistently presented to travelers through new and sophisticated analytics that deliver a more personalized and contextual user experience.
This one-of-a-kind platform — already in use by several cardholder Loyalty programs – has been a major contributor to Montrose Travel’s position as a leading industry competitor with other Online Travel Agencies (OTAs), and has generated higher online booking conversion rates and redemption activity than the average OTA.
“We’re honored to be awarded the Travel Industry’s most prestigious Gold Award of Excellence,” says Joe McClure, President of Montrose Travel. “We’ve worked hard over the last two decades to deliver world-class travel loyalty platforms and products for more than 400 financial institutions. We’re proud to be recognized once again for the excellence we deliver and are especially grateful for the confidence our partners and their customers show through their use of our tools each and every day.”
To date, Montrose Travel has won six Gold Magellan Awards and seven Silver Magellan Awards with recognition for excellence in website creation, marketing campaigns, promotional videos and agent training programs.
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